{"version":"1","chapters":[{"title":"Evaluate podcast goals: hobby or business?","startTime":0,"endTime":323,"img":"https://media.rss.com/podcasting101/20231002_121012_b0157934579833f6edaf09a809eb1be2.jpg"},{"title":"Small shows: bundle to attract advertisers ","startTime":323,"endTime":380,"img":"https://media.rss.com/podcasting101/20231002_121023_3437b6c74d75ec1f77cca7725e53dc9c.jpg"},{"title":"Early monetization: audience pays directly","startTime":380,"endTime":707,"img":"https://media.rss.com/podcasting101/20231002_121049_ac6c52f1cbb84c9ddbcfe43b6fb407c9.jpg"},{"title":"Avoid ads early, use sponsorships ","startTime":707,"endTime":918,"img":"https://media.rss.com/podcasting101/20231002_121007_b4527a057951310011e4742104ad83c7.jpg"},{"title":"Don't compromise values for any advertiser ","startTime":918,"endTime":1097,"img":"https://media.rss.com/podcasting101/20231002_121020_75c5025041c5f2ced31af59c638141e3.jpg"},{"title":"Paid feeds still need sponsorship mentions ","startTime":1097,"endTime":1315,"img":"https://media.rss.com/podcasting101/20231002_121042_b2ea09b861371a5e00f15ac3431c80e6.jpg"},{"title":"Consistency builds \"weather resistant\" audience","startTime":1315,"endTime":1463,"img":"https://media.rss.com/podcasting101/20231002_121003_c700d41ff6e87d545163a18f4cf05893.jpg"},{"title":"Have a strategy, but avoid perfectionism ","startTime":1463,"endTime":1499,"img":"https://media.rss.com/podcasting101/20231002_121020_1d55bad389f02563d1a0531bb838aa6c.jpg"},{"title":"Start imperfectly - momentum over perfection ","startTime":1499,"endTime":1568,"img":"https://media.rss.com/podcasting101/20231002_121050_a86ec4c113fe8b75a1b3e933875a4f42.jpg"},{"title":"Take opportunities, but don't expect overnight success","startTime":1568,"endTime":1800,"img":"https://media.rss.com/podcasting101/20231002_121001_ff3dd0556723789f9acf470e9aaaa8b7.jpg"},{"title":"Industry jobs enable passion projects ","startTime":1800,"endTime":1934,"img":"https://media.rss.com/podcasting101/20231002_121014_d4be634bbba00a6f9f48b04fb4569797.jpg"},{"title":"Love what you do, and the rest may work out","startTime":1934,"endTime":2102,"img":"https://media.rss.com/podcasting101/20231002_121035_8a9ed30d8418ad828d6ed034f315727d.jpg"},{"title":"It's ok if podcasting is a hobby, not a business","startTime":2102,"endTime":2284,"img":"https://media.rss.com/podcasting101/20231002_121058_dfddcdfec731996677819d8313aab4d7.jpg"},{"title":"Audio connects us to people ","startTime":2284,"endTime":2456,"img":"https://media.rss.com/podcasting101/20231002_121009_03ebfaa5e265a7ba08ab1984ea10f93b.jpg"},{"title":"Help each other do what you love","startTime":2456,"endTime":2525,"img":"https://media.rss.com/podcasting101/20231002_121017_7c6b59924305b7e0be98e46d6596e16f.jpg"}]}